The Marketing and Sales world out there has an ongoing epidemic for quite some time.
Come on, make a guess. It is not sales, it is not about funnel, it is not about Social Media Ads...
It is a LACK OF TRUST...
Just last week, within a span of 7 Days, I received 3 spam calls. Each asking for various financial incentives. They want me to give them my passport numbers, or my bank account numbers, and the list goes on and on...
So there you go. An ongoing Trust epidemic that is reeking the entire Market Place. Both online and offline by the way.
And so, You are an intelligent guy, or lady. How do we solve this problem?
You know what the answer is? We don't. We don't do anything. We don't come up with cheesy and cliche answers so as to justify our needs and wants. We don't try to "fight for our honor", because believe me. The more we react, the more embarassing the entire situation is going to get.
Like how the great Buddhist saying goes...When the Student is ready, the Master Appears.
We just sit and do nothing. Because at the end of the day, The ones that are going to be there for you in the long game? The employees that are going to stay with you through the thick and thin? They will be there.
We are there, just there. Getting the job done, keeping the cash coming in into the business.
So what do you say?
We shake hands right now and make this a deal?