The name of the company is "From The Heart" and they are a recipe and cookbook provider. Whatever design you come up with will need to be adaptable to "From the Heart Recipes" and "From the Heart Cookbooks". In other words, one logo could do it if the design is great. Otherwise, the words recipe and cookbook should be displayed on the design (fyi, it should stand out a bit).

Our requirements are as follows:
1. It needs to be totally professional. No "country kitchen" motifs.
2. We would like to see several different designs -- both with and without color.
3. For the logos that you are doing with color, they should be vibrant.
4. The sites background will likely be black, so please make sure to design for that.
5. We do want to see what the logo would look like on other colored backgrounds as well (so the logo should be adaptable).

Else we need the full pack of corporate identity kit designed to work equally well in print (business cards, letterheads etc), web and tv.

Delivery of the final product should be in several formats: jpeg (high and low res) and eps.
Thanks for bidding.